{"id":6503,"date":"2020-06-29T02:31:34","date_gmt":"2020-06-29T06:31:34","guid":{"rendered":"https:\/\/dev.research.ncsu.edu\/orc\/?page_id=6503"},"modified":"2025-04-30T18:07:47","modified_gmt":"2025-04-30T22:07:47","slug":"venture-development-process","status":"publish","type":"page","link":"https:\/\/research.ncsu.edu\/commercialization\/for-startups-archive\/startup-development-support\/venture-development-process\/","title":{"rendered":"Venture Development Process"},"content":{"rendered":"\n\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"4372\" height=\"1842\" src=\"https:\/\/research.ncsu.edu\/commercialization\/files\/2025\/04\/Venture-Development-Process.png\" alt=\"\" class=\"wp-image-15846\" srcset=\"https:\/\/research.ncsu.edu\/commercialization\/files\/2025\/04\/Venture-Development-Process.png 4372w, https:\/\/research.ncsu.edu\/commercialization\/files\/2025\/04\/Venture-Development-Process-300x126.png 300w, https:\/\/research.ncsu.edu\/commercialization\/files\/2025\/04\/Venture-Development-Process-1024x431.png 1024w, https:\/\/research.ncsu.edu\/commercialization\/files\/2025\/04\/Venture-Development-Process-768x324.png 768w, https:\/\/research.ncsu.edu\/commercialization\/files\/2025\/04\/Venture-Development-Process-1536x647.png 1536w, https:\/\/research.ncsu.edu\/commercialization\/files\/2025\/04\/Venture-Development-Process-2048x863.png 2048w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">What is the Venture Development Process?<\/h2>\n\n\n\n<p>It is what we refer to as building a startup company around a university technology that has been licensed.<\/p>\n\n\n\n<p>The Venture Development Process graphic (above) includes a walk-through of the steps or phases involved with starting a company based on University intellectual property. At each phase in the process, there are links to resources both internal to NC State, external from our Triangle Innovation Ecosystem and direct services offered by New Ventures within the ORC. From the initial invention disclosure to raising external capital, we assist our NC State startup companies through the process.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Frequently Asked Questions<\/h2>\n\n\n<div class=\"is-text wp-block-ncst-accordion\" >\n    <div class=\"accordion isLinked\" id=\"ncst-accordion-azkgpj\">\n          \n<details class=\"wp-block-ncst-accordion-item\" name=\"azkgpj\"  >\n      <summary class=\"accordion-item__header\">\n        <span class=\"accordion-item__expansion-indicator\">\n          <span class=\"ncst-plus-minus-toggle\"><\/span>\n        <\/span>\n        <h2 class=\"accordion-item__label h6\">How do university discoveries and technologies get to market and create economic development impact?<\/h2>\n      <\/summary>\n      <p>\n        \n\n<p>In seeking&nbsp;to commercialize a technology developed at a university, the university first seeks to&nbsp;license that technology to an existing company since this is typically the most expedient path to market. Established companies bring resources including research and development&nbsp;funding, specialized equipment, subject matter expertise, market knowledge, existing customers and distribution channels. &nbsp;However, finding an established company to option or license a university technology&nbsp;is&nbsp;not always&nbsp;feasible. &nbsp;University&nbsp;technologies are&nbsp;generally at an&nbsp;early stage of development and can be disruptive, and sometimes there is not enough data to derisk the technology or the market opportunity sufficiently for a licensing opportunity. In this case, forming a startup company to commercialize the technology is a viable path.<\/p>\n\n\n      <\/p>\n  <\/details>\n\n\n<details class=\"wp-block-ncst-accordion-item\" name=\"azkgpj\"  >\n      <summary class=\"accordion-item__header\">\n        <span class=\"accordion-item__expansion-indicator\">\n          <span class=\"ncst-plus-minus-toggle\"><\/span>\n        <\/span>\n        <h2 class=\"accordion-item__label h6\">Why would a startup company want to license or option a university discovery or technology?<\/h2>\n      <\/summary>\n      <p>\n        \n\n<p>If successful, getting a startup company to a&nbsp;point where the company can be&nbsp;<a rel=\"noreferrer noopener\" href=\"http:\/\/en.wikipedia.org\/wiki\/Business_acquisition\" target=\"_blank\">acquired<\/a>&nbsp;or go public with an&nbsp;<a rel=\"noreferrer noopener\" href=\"http:\/\/www.investopedia.com\/terms\/i\/ipo.asp\" target=\"_blank\">initial public offering<\/a>&nbsp;can be very&nbsp;lucrative for the founders, but it is a high-risk high-reward endeavor and&nbsp;the road can be fraught with pitfalls. &nbsp;Since established companies can be resistant to licensing new technologies that could threaten their existing investment in infrastructure, equipment, people, patents,&nbsp;sometimes there are remarkable&nbsp;technologies available from universities where&nbsp;an appropriate licensee can not be determined or found. &nbsp;In fact, sometimes&nbsp;the&nbsp;best pathway to bring a novel&nbsp;technology to market might be to form a new venture or a startup company. &nbsp;This is often the case if there is a strong belief in the scientific merit behind the technology but the data to support the&nbsp;<a rel=\"noreferrer noopener\" href=\"http:\/\/www.forbes.com\/sites\/michaelskok\/2013\/06\/14\/4-steps-to-building-a-compelling-value-proposition\/\" target=\"_blank\">business value proposition<\/a>&nbsp;(faster, better, cheaper, or just a better&nbsp;way) over what currently exists in the market is not yet available. The startup company seeks to find funding to prove out this value proposition in order to attract the partners and funding needed to fully commercialize the technology (bring it to market).<\/p>\n\n\n      <\/p>\n  <\/details>\n\n\n<details class=\"wp-block-ncst-accordion-item\" name=\"azkgpj\"  >\n      <summary class=\"accordion-item__header\">\n        <span class=\"accordion-item__expansion-indicator\">\n          <span class=\"ncst-plus-minus-toggle\"><\/span>\n        <\/span>\n        <h2 class=\"accordion-item__label h6\">Where do you find university technologies to license?<\/h2>\n      <\/summary>\n      <p>\n        \n\n<p>For NC State University technologies, technologies&nbsp;are available on&nbsp;<a rel=\"noreferrer noopener\" href=\"http:\/\/licensing.research.ncsu.edu\/\" target=\"_blank\">the NC State technology marketing website<\/a>. &nbsp;In addition, all&nbsp;universities that participate in&nbsp;<a rel=\"noreferrer noopener\" href=\"http:\/\/www.autm.net\/\" target=\"_blank\">Association of University Technology Managers (AUTM)<\/a>&nbsp;list their technologies on the<a rel=\"noreferrer noopener\" href=\"http:\/\/gtp.autm.net\/\" target=\"_blank\">&nbsp;AUTM Global Technology Portal&nbsp;<\/a>. These are valuable resources and make searching for&nbsp;the right&nbsp;technology to address an identified &nbsp;market need that much easier.<\/p>\n\n\n      <\/p>\n  <\/details>\n\n\n<details class=\"wp-block-ncst-accordion-item\" name=\"azkgpj\"  >\n      <summary class=\"accordion-item__header\">\n        <span class=\"accordion-item__expansion-indicator\">\n          <span class=\"ncst-plus-minus-toggle\"><\/span>\n        <\/span>\n        <h2 class=\"accordion-item__label h6\">Why would it be advantageous to license a technology from a university?<\/h2>\n      <\/summary>\n      <p>\n        \n\n<p>Depending on the university, there will be a level of diligence and scrutiny that has been applied to selecting and filing for intellectual property (IP) protection. &nbsp;At NC State University,&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/research.ncsu.edu\/commercialization\/about\/\" target=\"_blank\">our team<\/a>&nbsp;works collaboratively to review, select and protect the technologies we believe have the greatest potential for impact. In addition to the diligence applied to the selection and filing for IP protection of the core technology, NC State supports the startup licensee with many resources and services through its\u2019&nbsp;<a href=\"https:\/\/research.ncsu.edu\/commercialization\/new-ventures\/\">New&nbsp;Ventures<\/a>&nbsp;group.<\/p>\n\n\n      <\/p>\n  <\/details>\n\n\n<details class=\"wp-block-ncst-accordion-item\" name=\"azkgpj\"  >\n      <summary class=\"accordion-item__header\">\n        <span class=\"accordion-item__expansion-indicator\">\n          <span class=\"ncst-plus-minus-toggle\"><\/span>\n        <\/span>\n        <h2 class=\"accordion-item__label h6\">What are the steps or what is the process involved in venture development?<\/h2>\n      <\/summary>\n      <p>\n        \n\n<p>The decision to form a startup company and&nbsp;license technology from NC State University can be illustrated by the Venture Development&nbsp;Process info graphic (above) and involves many steps or phases, each with its own learning curve, best practices, pitfalls, available resources, and avenues for partnership and support.<\/p>\n\n\n      <\/p>\n  <\/details>\n\n\n<details class=\"wp-block-ncst-accordion-item\" name=\"azkgpj\"  >\n      <summary class=\"accordion-item__header\">\n        <span class=\"accordion-item__expansion-indicator\">\n          <span class=\"ncst-plus-minus-toggle\"><\/span>\n        <\/span>\n        <h2 class=\"accordion-item__label h6\">How does NC State University support the formation and launch of startup companies to commercialize university technology?<\/h2>\n      <\/summary>\n      <p>\n        \n\n<p>NC State strives&nbsp;to assist&nbsp;our innovators who would like to participate in startup companies through our New&nbsp;Ventures&nbsp;support within the Office of Research Commercialization &nbsp;(ORC). We continuously strive to find new ways to make the process of commercializing university technologies through a&nbsp;startup more transparent, while finding ways to clarify, quantify and reduce the risks involved. &nbsp;The Venture Development Process graphic (above)&nbsp;includes a walk-through of the steps or phases involved with starting a company based on University intellectual property. At each phase in the process, there are links to resources both internal to NC State, external from our Triangle Innovation Ecosystem and direct services offered by New Ventures within the&nbsp;ORC. From the initial invention disclosure to raising external capital, we assist our NC State startup companies&nbsp;through the process.<\/p>\n\n\n\n<p>Our intent, with our array of partners, is to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>reduce the startup learning curve<\/li>\n\n\n\n<li>take cost out of the equation for the startup company<\/li>\n\n\n\n<li>make introductions and connections that are beneficial<\/li>\n\n\n\n<li>assist&nbsp;the startup in&nbsp;discerning between the critically important issues and the non-critical ones<\/li>\n\n\n\n<li>guide the&nbsp;startup company to&nbsp;effectively utilize their limited resources and focus on the&nbsp;right tasks at the right time<\/li>\n\n\n\n<li>assist the startup company in leveraging the Research Triangle innovation and entrepreneurial ecosystem<\/li>\n<\/ul>\n\n\n      <\/p>\n  <\/details>\n\n\n    <\/div>\n  <\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Parts of the Process<\/h2>\n\n\n<div class=\"is-text wp-block-ncst-accordion\" >\n    <div class=\"accordion isLinked\" id=\"ncst-accordion-zb1u6h\">\n          \n<details class=\"wp-block-ncst-accordion-item\" name=\"zb1u6h\"  >\n      <summary class=\"accordion-item__header\">\n        <span class=\"accordion-item__expansion-indicator\">\n          <span class=\"ncst-plus-minus-toggle\"><\/span>\n        <\/span>\n        <h2 class=\"accordion-item__label h6\">Invention Disclosure Process<\/h2>\n      <\/summary>\n      <p>\n        \n\n<h3 class=\"wp-block-heading\">Policy<\/h3>\n\n\n\n<p>The Patent and Tangible Research Policy (POL 10.00.01) at NC State states that \u201cit is in the public interest for the University, when appropriate, to secure intellectual property protection for the products of its research to facilitate commercialization, to encourage entrepreneurship, to contribute to the professional development of University inventors, and to enhance the educational opportunities of participating students\u201d.<\/p>\n\n\n\n<p>The policy defines the terms like \u201cinvention,\u201d \u201cinventor,\u201d and how royalties flow through explains the university\u2019s distribution policy as follows:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>40% to INVENTORS<\/li>\n\n\n\n<li>5% to the College (to be used for activities that support innovation and entrepreneurship)<\/li>\n\n\n\n<li>5% to the Department\/Unit (to be used for activities that support innovation and entrepreneurship)<\/li>\n\n\n\n<li>50% to the PATENT TRUST FUND<\/li>\n<\/ul>\n\n\n\n<p>As a condition of employment at NC State, every employee must sign the&nbsp;<a rel=\"noreferrer noopener\" href=\"http:\/\/research.ncsu.edu\/commercialization\/files\/2019\/03\/Employee-Patent-Agreement.docx\" target=\"_blank\">NC State Patent Agreement<\/a>, which states the \u201cobligation to communicate promptly to the University Office of Research Commercialization a full and complete disclosure of all inventions.\u201d Further, the agreement states that \u201cevery employee will assign to the University their right title and interest in all inventions that they conceive or reduce to practice during the course of their employment or in connection with their use of university facilities or funds administered by the University.\u201d<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">During this phase the university innovator will:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Complete an Invention Disclosure Form (IDF) through the NC State Office of Research Commercialization (ORC)\n<ul class=\"wp-block-list\">\n<li>Online Portal for Disclosure (<a href=\"https:\/\/research.ncsu.edu\/commercialization\/submit-a-disclosure\/\" data-type=\"page\" data-id=\"253\" target=\"_blank\" rel=\"noreferrer noopener\">go.ncsu.edu\/disclosure<\/a>)<\/li>\n\n\n\n<li>The e-Disclosure Portal is authenticated through UNITY, and will allow users to electronically create, sign, and submit disclosures for new inventions, software, plant varieties, and copyrighted works.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Online disclosure to the Office of Research Commercialization (ORC) for Copyright, Invention, Plant, or Software<\/h3>\n\n\n\n<p>The very first step in seeking to <\/p>\n\n\n\n<p>commercialize an innovation (will refer to an invention or technology, software, a copyrighted work, or plant) developed at the university will be to submit an&nbsp;<a href=\"https:\/\/research.ncsu.edu\/commercialization\/submit-a-disclosure\/\" data-type=\"page\" data-id=\"253\" target=\"_blank\" rel=\"noreferrer noopener\">Invention Disclosure Form (IDF)<\/a>&nbsp;through the&nbsp;<a rel=\"noreferrer noopener\" href=\"http:\/\/research.ncsu.edu\/commercialization\/\" target=\"_blank\">NC State Office of Research Commercialization (ORC)<\/a>. ORC will evaluate the IDF to determine the best path forward for compliance reporting and commercialization. During this time, the University Innovator should begin to consider and prepare for several possible outcomes.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>ORC is not able to move forward with commercializing the innovation at the current time due to any number of reasons that are further described here<\/li>\n\n\n\n<li>ORC will initiate the commercialization process through our&nbsp;<a rel=\"noreferrer noopener\" href=\"http:\/\/licensing.research.ncsu.edu\/\" target=\"_blank\">Technology Marketing Website<\/a>&nbsp;as well as direct marketing to appropriate industry contacts\n<ul class=\"wp-block-list\">\n<li>The first option is where a suitable external licensee expresses interest in working with NC State Research Commercialization and the university innovator to commercialize the technology.<\/li>\n\n\n\n<li>The second option is that there is not an interested external licensee, which opens the door for creating a startup company to commercialize the technology.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Research Commercialization Review<\/h3>\n\n\n\n<p>ORC\u2019s staff has expertise in intellectual property management including patenting, copyright, trademark, plant variety protection, and software commercialization. Research Commercialization seeks and works with university innovators to find the path necessary to commercialization, so it is critical that the innovator leverage the expertise and experience in commercializing innovations at the earliest stage possible. However, there are many reasons why an innovation might not be able to be protected and commercialized. If ORC is unable to proceed with commercialization, your assigned Licensing Associate from ORC will respond back to the university innovator as to the reasons why. Often further development or more data is required to make a compelling case for attracting a commercialization partner. Sometimes the innovation is solid but a market need can not be identified.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How does ORC find a suitable licensee for commercialization?<\/h3>\n\n\n\n<p>If it is determined that the innovation is considered feasible for commercialization then ORC will typically&nbsp;<a rel=\"noreferrer noopener\" href=\"http:\/\/licensing.research.ncsu.edu\/\" target=\"_blank\">market the opportunity to license the innovation to established companies and\/or experienced entrepreneurs<\/a>&nbsp;first. Licensing an innovation to an established company or experienced (also known as \u201c<a rel=\"noreferrer noopener\" href=\"http:\/\/fundersandfounders.com\/serial-entrepreneurs-how-to-pursue-multiple-opportunities\/\" target=\"_blank\">serial entrepreneur<\/a>\u201c) entrepreneur is the most traditional route to successful commercialization. This is due to the financial strength, research and development capabilities, specialized equipment, developed customer base, distribution channels, and experience in bringing technologies to market.<\/p>\n\n\n\n<p>However, licensing to an existing company or serial entrepreneur is not always feasible, and under appropriate circumstances, University Innovators may choose to form a startup company to commercialize intellectual property developed at NC State (\u201cStartup Company\u201d). These&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/research.ncsu.edu\/commercialization\/new-ventures\/nc-state-startups\" target=\"_blank\">NC State Startup Companies<\/a>&nbsp;drive economic growth by offering a pathway toward commercialization that often remains rooted in the local economy. Startup companies contribute to the economic development mission of the university by creating employment opportunities for our graduates, assist in attracting top faculty, and connect the research and economic development missions of the university to our alumni base. Working to ensure that NC State maintains its vibrant innovation and entrepreneurial environment is a key goal of the Office of Research Commercialization.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">When does the startup company possibility become a reality?<\/h3>\n\n\n\n<p>If there is no interested external licensee, and the university innovator is interested in commercializing the technology through the creation of a startup company, then the university innovator should meet with the Office of Research Commercialization and start to discuss the possibility of launching a startup company.<\/p>\n\n\n\n<p>This is when the Venture Development (launching a startup company based around intellectual property developed at the university) process begins.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Frequently Asked Questions<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">What is an Invention Disclosure Form?<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>An Invention Disclosure Form (IDF)&nbsp;is a written description of your invention or development submitted to the NC State Office of Research Commercialization (ORC). The IDF should list all collaborating sources of support and include all of the information necessary to begin pursuing protection, marketing, and commercialization activities. This document is treated as \u201cConfidential.\u201d Based on the IDF, the ORC may generate a non-confidential description of your invention in order to assist in marketing the technology. Once potential partners have been identified, and confidential disclosure agreements have been signed, more detailed exchanges of information can occur.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Why should I submit an IDF?<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>When you disclose your invention to the Office of Research Commercialization, it starts a process that could lead to the commercialization of your technology. This may involve beginning the intellectual property protection process and identifying commercialization partners. If government funds were used for your research, you are required to file a prompt disclosure, which will be reported to the sponsoring agency. Similar requirements exist for industry-sponsored projects as well.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">When should I complete an IDF?<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>You should complete an IDF whenever you feel you have discovered something unique with possible commercial value. This should be done well before presenting the discovery through publications, poster sessions, conferences, press releases, or other communication. Once publicly disclosed (i.e., published or presented in any form), an invention may have restricted or minimal potential for patent protection. Differences exist between the U.S. and other countries on the impact of early publication and public disclosure on seeking patent protection. Be sure to inform the ORC of any imminent or prior presentation, lecture, poster, abstract, website description, research proposal, dissertation\/masters thesis, publication, or other public presentation including the invention.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Should I disclose research tools?<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Yes, if your new tools would benefit other researchers and you are interested in providing them to those researchers and to others. Typically, research tools are materials such as antibodies, vectors, plasmids, cell lines, mice, and other materials used as \u201ctools\u201d in the research process. Most research tools do not necessarily need to be protected by patents in order to be licensed to commercial third parties and\/or to generate revenue. If you have research tools that you believe to be valuable, or wish to provide to others (including research collaborators), the Office of Research Commercialization will work with you to develop the appropriate protection, licensing, and distribution strategy.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">How do I submit an IDF?<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The invention Disclosure form is completed and submitted electronically at the Online Innovator\u2019s Portal for Disclosure (<a href=\"https:\/\/research.ncsu.edu\/commercialization\/submit-a-disclosure\/\" data-type=\"page\" data-id=\"253\" target=\"_blank\" rel=\"noreferrer noopener\">go.ncsu.edu\/disclosure<\/a>)<\/li>\n\n\n\n<li>New invention disclosures are assigned as they are received to an ORC licensing associate.<\/li>\n\n\n\n<li>If you have any questions, call the Office of Research Commercialization at 919.515.7199 or email us at&nbsp;<a rel=\"noreferrer noopener\" href=\"mailto:commercialization@ncsu.edu\" target=\"_blank\">commercialization@ncsu.edu<\/a>.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">What is an &#8220;NC State Startup Company&#8221;?<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The NC State Office of Research Commercialization (ORC) defines a startup company according to the AUTM definition which are \u201ccompanies that were dependent upon licensing the institution\u2019s technology for initiation\u201d. Essentially in order to be considered a startup company according to the Association of University Technology Managers (AUTM) the company must have secured either an Option Agreement or a License Agreement for rights to the technology. The Option Agreement or a License Agreement formalizes the relationship between the University (licensor) and the startup company (licensee) by conferring the rights for the innovation.<\/li>\n<\/ul>\n\n\n\n<p><strong>Learn more about submitting an invention disclosure, how to determine if your discovery is an invention, and who is considered an inventor in our&nbsp;<a href=\"https:\/\/research.ncsu.edu\/commercialization\/inventors-guide-to-commercialization\/\">Innovator\u2019s Guide to Commercialization<\/a>.<\/strong><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">NC State University Resources:<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Online Portal for Disclosure (<a href=\"https:\/\/research.ncsu.edu\/commercialization\/submit-a-disclosure\/\" data-type=\"page\" data-id=\"253\" target=\"_blank\" rel=\"noreferrer noopener\">go.ncsu.edu\/disclosure<\/a>)<\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/research.ncsu.edu\/commercialization\/contact\/\" target=\"_blank\">Whom Should I Contact at ORC?<\/a><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Additional Resources &#8211; Web Links:<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The US Patent &amp; Trademark Office (USPTO)\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.uspto.gov\/\" target=\"_blank\">www.uspto.gov<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n      <\/p>\n  <\/details>\n\n\n<details class=\"wp-block-ncst-accordion-item\" name=\"zb1u6h\"  >\n      <summary class=\"accordion-item__header\">\n        <span class=\"accordion-item__expansion-indicator\">\n          <span class=\"ncst-plus-minus-toggle\"><\/span>\n        <\/span>\n        <h2 class=\"accordion-item__label h6\">Market Assessment<\/h2>\n      <\/summary>\n      <p>\n        \n\n<h3 class=\"wp-block-heading\">Some of the top reasons that startup companies fail:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The startup does not understand the market and where they should direct their focus<\/li>\n\n\n\n<li>The startup does&nbsp;not clearly understand the difference between&nbsp;their&nbsp;customers and the&nbsp;decision makers<\/li>\n\n\n\n<li>The startup does&nbsp;not understand how much their prospective customers are willing to pay for&nbsp;their ultimate solution<\/li>\n\n\n\n<li>The startup underestimates the extent and level of their&nbsp;competition<\/li>\n\n\n\n<li>(there are many more reasons but they will not be discussed under the Market Assessment Phase)<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">During this phase the university innovator will:<\/h3>\n\n\n\n<p>Conduct a market assessment. The process of market assessment includes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/steveblank.com\/2014\/06\/28\/customer-discovery-the-search-for-productmarket-fit-2-minutes-to-see-why\/\" target=\"_blank\">Customer discovery<\/a><\/li>\n\n\n\n<li>Researching your potential market niche<\/li>\n\n\n\n<li>Determining your&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/youtu.be\/2KpOZ9N2QOQ\" target=\"_blank\">Beach Head Market (BHM)<\/a><\/li>\n\n\n\n<li>Defining&nbsp;the potential&nbsp;<a rel=\"noreferrer noopener\" href=\"http:\/\/gsl-archive.mit.edu\/media\/programs\/india-bms-summer-2013\/materials\/step_4_calculate_the_tam_---trepreneurship_101.pdf\" target=\"_blank\">Total Addressable Market (TAM)<\/a>&nbsp;that you hope to reach with your products and services<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Additional Resources &#8211; Videos<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.youtube.com\/watch?v=Xzuq5GUcPwQ\" target=\"_blank\">The Basics of Marketing Research<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.youtube.com\/watch?v=rT0WLkOVHzA\" target=\"_blank\">Comparing Secondary &amp; Primary Data in Marketing Research<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.youtube.com\/watch?v=SMr_uLZV-eM\" target=\"_blank\">SBA\u2019s \u2013 How to write a business plan<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.youtube.com\/watch?v=2-q2vwa_n2I\" target=\"_blank\">Marketing Briefs:&nbsp;What is Market Research?<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.youtube.com\/watch?v=4uNrhACTv_c\" target=\"_blank\">How to Use Google Trends To Do Target Market Research<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/youtu.be\/2KpOZ9N2QOQ\" target=\"_blank\">What is a Beachhead Market<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Additional Resources &#8211; Documents<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/research.ncsu.edu\/commercialization\/inventors-guide-to-commercialization\/\" target=\"_blank\">Innovator\u2019s Guide to Commercialization<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Triangle Innovation and Entrepreneurial Ecosystem Resources<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.sbtdc.org\/\" target=\"_blank\">Small Business Technology Development Center (SBTDC)<\/a>\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.sbtdc.org\/programs\/tech\/\" target=\"_blank\">Technology Development &amp; Commercialization Team<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.sbtdc.org\/services\/research\/\" target=\"_blank\">Market Research Services<\/a><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/tec.poole.ncsu.edu\/\" target=\"_blank\">The Entrepreneurship Collaborative (TEC) at NC State\u2019s Poole College of Management<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/raleigh.score.org\/\" target=\"_blank\">The SCORE Association \u2013&nbsp;Raleigh Chapter<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/localwiki.org\/raleigh\/Assets_and_Resources_for_Innovators_and_Entrepreneurs_in_the_Triangle\" target=\"_blank\">Assets and Resources for Creating a Thriving Innovation Ecosystem in the Triangle<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">NC State University Resources<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/research.ncsu.edu\/commercialization\/nsf-i-corps\/\">NC State NSF I-Corps Site Program<\/a>\n<ul class=\"wp-block-list\">\n<li>NC State\u2019s I-Corps Site provides an introduction to customer discovery and market assessment for faculty and students interested in learning more about their target market<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.lib.ncsu.edu\/guides\/business\/marketing\" target=\"_blank\">NC State Libraries:&nbsp;Markets &amp; Advertising<\/a>\n<ul class=\"wp-block-list\">\n<li>Corporate membership: $500 per year, plus $50 per borrowing card<\/li>\n\n\n\n<li>Individual membership: $100 per year, plus $50 for a borrowing card<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Additional Resources &#8211; Web Links<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/research.ncsu.edu\/commercialization\/nsf-i-corps\/\"><\/a><a rel=\"noreferrer noopener\" href=\"http:\/\/www.entrepreneur.com\/article\/78002\" target=\"_blank\">Conducting a Market Analysis for Your Business Plan \u2013 Entrepreneur.com<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/research.ncsu.edu\/commercialization\/nsf-i-corps\/\"><\/a><a rel=\"noreferrer noopener\" href=\"http:\/\/www.slideshare.net\/Intelligent_ly\/market-research-for-startups-20884001\" target=\"_blank\">Market Research For Startups \u2013 SlideShare<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/research.ncsu.edu\/commercialization\/nsf-i-corps\/\"><\/a><a rel=\"noreferrer noopener\" href=\"https:\/\/workcomplab.com\/starting-a-business\/#section-1\" target=\"_blank\">Market Research \u2013 WorkCompLab<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/research.ncsu.edu\/commercialization\/nsf-i-corps\/\"><\/a><a rel=\"noreferrer noopener\" href=\"https:\/\/hackpad.com\/Startup-Intelligence-Tools-2013-7xfHBpnHzp5\" target=\"_blank\">Hackpad \u2013 Startup Intelligence Tools<\/a>&nbsp;Google Tools<\/li>\n\n\n\n<li><a href=\"https:\/\/research.ncsu.edu\/commercialization\/nsf-i-corps\/\"><\/a><a rel=\"noreferrer noopener\" href=\"http:\/\/www.google.com\/insights\/consumersurveys\/home\" target=\"_blank\">Google Consumer Surveys<\/a>&nbsp;\u2013&nbsp;&nbsp;A market research tool.<\/li>\n\n\n\n<li><a href=\"https:\/\/research.ncsu.edu\/commercialization\/nsf-i-corps\/\"><\/a><a rel=\"noreferrer noopener\" href=\"http:\/\/www.google.com\/analytics\/\" target=\"_blank\">Google Analytics<\/a>&nbsp;\u2013 Web traffic and user behavior analysis.<\/li>\n\n\n\n<li><a href=\"https:\/\/research.ncsu.edu\/commercialization\/nsf-i-corps\/\"><\/a><a rel=\"noreferrer noopener\" href=\"http:\/\/www.google.com\/insights\/\" target=\"_blank\">Google Insights<\/a>&nbsp;\u2013 Search data by location.<\/li>\n\n\n\n<li><a href=\"https:\/\/research.ncsu.edu\/commercialization\/nsf-i-corps\/\"><\/a><a rel=\"noreferrer noopener\" href=\"http:\/\/www.google.com\/trends\/\" target=\"_blank\">Google Trends<\/a>&nbsp;\u2013&nbsp;Search trends analyzed.<\/li>\n\n\n\n<li><a href=\"https:\/\/research.ncsu.edu\/commercialization\/nsf-i-corps\/\"><\/a><a rel=\"noreferrer noopener\" href=\"http:\/\/www.google.com\/adwords\/\" target=\"_blank\">Google Adwords<\/a>&nbsp;\u2013 Used to drive traffic to customer experiments.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Additional Resources &#8211; Books<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/research.ncsu.edu\/commercialization\/nsf-i-corps\/\"><\/a><em>Traversing the Valley of Death: A practical guide for corporate innovation leaders<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Stephen K. Markham<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>Research to Revenue<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Don Rose and Cam Patterson<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>Disciplined Entrepreneurship: 24 Steps to a Successful Startup<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Bill Aulet<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>The Four Steps to the Epiphany<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Steve Blank<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>The Lean Entrepreneur: How Visionaries Create Products, Innovate with New Ventures, and Disrupt Markets<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Brant Cooper, Patrick Vlaskovits<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>The Ultralight Startup: Launching a Business Without Clout or Capital<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Jason Baptiste<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>The Lean Startup: How Today\u2019s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Eric Ries<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>One Simple Idea: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Stephen Key<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n      <\/p>\n  <\/details>\n\n\n<details class=\"wp-block-ncst-accordion-item\" name=\"zb1u6h\"  >\n      <summary class=\"accordion-item__header\">\n        <span class=\"accordion-item__expansion-indicator\">\n          <span class=\"ncst-plus-minus-toggle\"><\/span>\n        <\/span>\n        <h2 class=\"accordion-item__label h6\">Business Model<\/h2>\n      <\/summary>\n      <p>\n        \n\n<h3 class=\"wp-block-heading\">Building a Business Model<\/h3>\n\n\n\n<p>The&nbsp;business model is the heart of the venture. Put simply, how will this business make money?<\/p>\n\n\n\n<p>It takes time to build a complete business model. Care must be given to really understand the voice of the customer.<\/p>\n\n\n\n<p>It takes even more time and resources to develop a defensible business plan. Generally, startups are in search of a business model that works (one that can sustain the company) and if the company survives and gains traction, a business plan will be necessary for attracting funding. &nbsp;The NC State Office of Research Commercialization supports completing a business model canvas as a first step to determining the business model that will make sense for the company.<\/p>\n\n\n\n<p>In addition, when a Startup Company in which an NC State employee&nbsp;holds an ownership interest makes a proposal to Office of Research Commercialization requesting to option or license intellectual property, the Startup Company will be required to provide Office of Research Commercialization with a business plan or&nbsp;<a href=\"http:\/\/www.businessmodelgeneration.com\/canvas\" target=\"_blank\" rel=\"noreferrer noopener\">business model canvas<\/a>&nbsp;that includes the following information: value proposition; customers; key partners, activities, and resources; cost structure and revenue streams; and milestones for product development and commercialization.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">During this phase the university innovator will:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Complete a Business Model Canvas (BMC) with the support of Office of Research Commercialization\u2019s New Ventures Team<\/li>\n\n\n\n<li>File a complete Notice of Intent within the University\u2019s PackPortal System\n<ul class=\"wp-block-list\">\n<li>Complete a Conflict-of-Interest(COI) update (if requested by the university innovator\u2019s approving chain)<\/li>\n\n\n\n<li>Complete a Conflict-of-Interest Management Plan&nbsp;(if requested by the university innovator\u2019s approving chain)<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Triangle Innovation and Entrepreneurial Ecosystem Resources<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.sbtdc.org\/\" target=\"_blank\">Small Business Technology Development Center (SBTDC)<\/a>\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.sbtdc.org\/programs\/tech\/\" target=\"_blank\">Technology Development &amp; Commercialization Team<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.sbtdc.org\/services\/research\/\" target=\"_blank\">Market Research Services<\/a><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/tec.poole.ncsu.edu\/\" target=\"_blank\">The Entrepreneurship Collaborative (TEC) at NC State\u2019s Poole College of Management<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/raleigh.score.org\/\" target=\"_blank\">The SCORE Association \u2013&nbsp;Raleigh Chapter<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/localwiki.org\/raleigh\/Assets_and_Resources_for_Innovators_and_Entrepreneurs_in_the_Triangle\" target=\"_blank\">Assets and Resources for Creating a Thriving<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/localwiki.org\/raleigh\/Assets_and_Resources_for_Innovators_and_Entrepreneurs_in_the_Triangle\" target=\"_blank\">Innovation Ecosystem in the Triangle<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Additional Resources &#8211; Videos<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/research.ncsu.edu\/commercialization\/inventors-guide-to-commercialization\/\" target=\"_blank\"><\/a><a rel=\"noreferrer noopener\" href=\"https:\/\/www.youtube.com\/watch?v=2FumwkBMhLo\" target=\"_blank\">Alexander Osterwalder: The Business Model Canvas<\/a>&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.youtube.com\/watch?v=MOkRHVlgNtM\" target=\"_blank\">Alexander Osterwalder: Sketching Out a Business Model<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/research.ncsu.edu\/commercialization\/inventors-guide-to-commercialization\/\" target=\"_blank\"><\/a><a rel=\"noreferrer noopener\" href=\"https:\/\/www.youtube.com\/watch?v=QGXZP7uyoOs\" target=\"_blank\">Alexander Osterwalder: Using Business Models to Beat the Competition<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/research.ncsu.edu\/commercialization\/inventors-guide-to-commercialization\/\" target=\"_blank\"><\/a><a rel=\"noreferrer noopener\" href=\"https:\/\/www.youtube.com\/watch?v=1RTcXwJuCaU\" target=\"_blank\">Steve Blank: How to Build a Great Company, Step by Step<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/research.ncsu.edu\/commercialization\/inventors-guide-to-commercialization\/\" target=\"_blank\"><\/a><a rel=\"noreferrer noopener\" href=\"https:\/\/www.youtube.com\/watch?v=mHVJF9VaWfo\" target=\"_blank\">What They Don\u2019t Teach in Business School about Entrepreneurship<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/research.ncsu.edu\/commercialization\/inventors-guide-to-commercialization\/\" target=\"_blank\"><\/a><a href=\"https:\/\/venturewell.org\/i-corps\/llpvideos\/\">Lean Launchpad Videos<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">I-Corps Faculty Toolkit<br>Additional Resources &#8211; Web Links<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.businessmodelgeneration.com\/canvas\" target=\"_blank\">Business Model Canvas Information &amp; Download<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/venturewell.org\/lean-launchpad\/\" target=\"_blank\">Lean Launchpad Educators Program&nbsp;is&nbsp;offered multiple times a year through VentureWell<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/canvanizer.com\/\" target=\"_blank\">Canvanizer \u2013 Create a business model canvas collaborating with team members<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/workcomplab.com\/starting-a-business\/#section-2\">Business Plan \u2013 WorkCompLab<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Additional Resources &#8211; Books<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Traversing the Valley of Death: A practical guide for corporate innovation leaders<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Stephen K. Markham<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>Research to Revenue<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Don Rose and Cam Patterson<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>The Lean Entrepreneur: How Visionaries Create Products, Innovate with New Ventures, and Disrupt Markets<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Brant Cooper, Patrick Vlaskovits<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>The Ultralight Startup: Launching a Business Without Clout or Capital<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Jason Baptiste<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>The Lean Startup: How Today\u2019s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Eric Ries<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>The Launch Pad: Inside Y Combinator, Silicon Valley\u2019s Most Exclusive School for Startups<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Randall Stross<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>Disciplined Entrepreneurship: 24 Steps to a Successful Startup<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Bill Aulet<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n      <\/p>\n  <\/details>\n\n\n<details class=\"wp-block-ncst-accordion-item\" name=\"zb1u6h\"  >\n      <summary class=\"accordion-item__header\">\n        <span class=\"accordion-item__expansion-indicator\">\n          <span class=\"ncst-plus-minus-toggle\"><\/span>\n        <\/span>\n        <h2 class=\"accordion-item__label h6\">Venture Formation<\/h2>\n      <\/summary>\n      <p>\n        \n\n<h3 class=\"wp-block-heading\">During this phase the university innovator will:<\/h3>\n\n\n\n<p>Form a company. &nbsp;Deciding to move forward and create a startup company is a turning point. It has ramifications, consequences and responsibilities. In fact, you are now bringing a new legal entity into the world&nbsp;and&nbsp;it is important to understand and respect the differences between the company and you as an individual. You must be able to understand and draw the line between&nbsp;the company from yourself as an individual in that company. &nbsp;As an entrepreneur, it is your responsibility to ensure that your company follow all applicable laws and operate as a responsible corporate citizen.The venture formation phase involves:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>&nbsp;The appropriate corporate structure for the startup (Corporation (<a href=\"https:\/\/www.sba.gov\/content\/corporation\" target=\"_blank\" rel=\"noreferrer noopener\">C-Corp<\/a>&nbsp;or an&nbsp;<a href=\"https:\/\/www.sba.gov\/content\/s-corporation\" target=\"_blank\" rel=\"noreferrer noopener\">S-Corp<\/a>,&nbsp;<a href=\"https:\/\/www.sba.gov\/content\/limited-liability-company-llc\" target=\"_blank\" rel=\"noreferrer noopener\">Limited Liability Company (LLC)<\/a>, a&nbsp;<a href=\"https:\/\/www.sba.gov\/content\/partnership\" target=\"_blank\" rel=\"noreferrer noopener\">Partnership<\/a>, or&nbsp;<a href=\"https:\/\/www.bcorporation.net\/what-are-b-corps\" target=\"_blank\" rel=\"noreferrer noopener\">B-Corp<\/a>)<\/li>\n\n\n\n<li>Deciding on the company name and address<\/li>\n\n\n\n<li>Choosing an appropriate legal counsel to form the entity and file with the state<\/li>\n\n\n\n<li>Filing a complete&nbsp;<a href=\"https:\/\/www3.acs.ncsu.edu\/noi\/noi_main.php\" target=\"_blank\" rel=\"noreferrer noopener\">Notice of Intent<\/a>&nbsp;(NOI) within the University\u2019s PackPortal System\n<ul class=\"wp-block-list\">\n<li><a href=\"http:\/\/research.ncsu.edu\/sparcs\/systems-portal\/coi\/noi-help\/\" target=\"_blank\" rel=\"noreferrer noopener\">Link for Assistance with the NOI<\/a><\/li>\n\n\n\n<li><a href=\"http:\/\/research.ncsu.edu\/sparcs\/systems-portal\/coi\/\" target=\"_blank\" rel=\"noreferrer noopener\">Link to NC State Conflicts of Interest\/Notice of Intent<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www3.acs.ncsu.edu\/noi\/noi_main.php\" target=\"_blank\" rel=\"noreferrer noopener\">Login to NOI EPAP<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/oitras.oit.ncsu.edu\/coi_tutorial\/noivideodraft.htm\" target=\"_blank\" rel=\"noreferrer noopener\">Video on using NOI System<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<p>During this phase the startup will meet with the Office of Research Commercialization and begin to complete a&nbsp;<a href=\"https:\/\/en.wikipedia.org\/wiki\/Business_Model_Canvas\" target=\"_blank\" rel=\"noreferrer noopener\">business model canvas<\/a>&nbsp;and review the&nbsp;<a href=\"https:\/\/research.ncsu.edu\/commercialization\/new-ventures\/startup-development-support\/venture-development-process\/\" target=\"_blank\" rel=\"noreferrer noopener\">Venture Development process<\/a>&nbsp;to develop other aspects of the startup&nbsp;to better position them as the&nbsp;potential licensee&nbsp;for attaining the technology license from Office of Research Commercialization. &nbsp;Keep in mind that there is no guarantee that the startup&nbsp;will get the license they want. &nbsp;If Office of Research Commercialization decides that the startup company is the best possible licensee, negotiations with Office of Research Commercialization for a license could take several weeks to many months. However, some negotiations may only take a few days if both parties can agree to terms easily.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Important Considerations<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Legal advice from an experienced legal firm\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/research.ncsu.edu\/commercialization\/new-ventures\/startup-development-support\/entrepreneurial-service-directory\/\" target=\"_blank\">Entrepreneurial Professional Directory<\/a><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Name of the company\n<ul class=\"wp-block-list\">\n<li>Unique<\/li>\n\n\n\n<li>Domain name available<\/li>\n\n\n\n<li>Trademarking potential<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Proper Entity Selection\n<ul class=\"wp-block-list\">\n<li>LLC<\/li>\n\n\n\n<li>S-Corp<\/li>\n\n\n\n<li>C-Corp<\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/workcomplab.com\/starting-a-business\/#section-3\" target=\"_blank\">More on business structure<\/a><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Ownership percentages in writing<\/li>\n\n\n\n<li>Initial officer roles defined clearly\n<ul class=\"wp-block-list\">\n<li>CEO<\/li>\n\n\n\n<li>Treasurer<\/li>\n\n\n\n<li>Secretary<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Vesting agreement for founders and initial employees\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/acceleratedvesting.com\/what-is-an-83b-election-and-when-do-i-make-it-part-1-with-graphic\/\" target=\"_blank\">What Is An 83(b) Election and When Do I Make It?&nbsp;<\/a><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Buy\/Sell provisions&nbsp;for founders\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/web.archive.org\/web\/20160610221733\/http:\/\/www.thoitslaw.com\/blog\/2013\/04\/you-really-really-need-a-shareholder-buy-sell-agreement.html\" target=\"_blank\">You Really, Really Need a Shareholder Buy-Sell Agreement<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/startupbclp.com\/why-buy-sell-agreements-are-a-good-idea-for-start-ups\/\" target=\"_blank\">Why Buy-Sell Agreements Are a Good Idea for Start-ups<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/fundingsage.com\/buy-sell-agreeement-what-why-how\/\" target=\"_blank\">Buy-Sell Agreement \u2013 What, Why and How?<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.cooleygo.com\/founder-basics-founders-stock\/\" target=\"_blank\">FOUNDER BASICS:&nbsp;FOUNDER\u2019S STOCK, VESTING AND FOUNDER DEPARTURES<\/a><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>IP Ownership\n<ul class=\"wp-block-list\">\n<li>Assignment agreements for all founders and employees to company<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Capital contributions\/expectations defined\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.capshare.com\/blog\/the-best-cap-table-template-out-there-and-why-it-still-sucks\/\" target=\"_blank\">The Best Cap Table Template Out There And Why It Still Sucks<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.capshare.com\/blog\/term-sheets-guide\/\" target=\"_blank\">Term Sheets: The Definitive Guide for Entrepreneurs<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.capshare.com\/blog\/cap-tables-101-the-startups-guide-to-cap-table-management\/\" target=\"_blank\">Cap Tables 101: The Startup\u2019s Guide to Cap Table Management<\/a><\/li>\n\n\n\n<li>Term Sheet Score Card<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Stated business purpose\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.incnow.com\/blog\/2016\/03\/23\/llc-formation-and-purpose\/\" target=\"_blank\">How is an LLC formed and where is its business purpose stated?<\/a><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Employment expectations\n<ul class=\"wp-block-list\">\n<li>Full-time\/Part-time<\/li>\n\n\n\n<li>Compensation (deferred compensation)<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<p>Online formation tools are not a recommended strategy. While expedient and potentially cost-effective in the short-term they can lead to mistakes that will prove to be very costly &nbsp;in the long-term.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">NC State University Resources<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/research.ncsu.edu\/commercialization\/inventors-guide-to-commercialization\/\" target=\"_blank\">Innovator\u2019s Guide to Commercialization<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/research.ncsu.edu\/commercialization\/venture-development\/entrepreneurial-professional-service-directory\/\" target=\"_blank\">Entrepreneurial Professional Directory<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Additional Resources &#8211; Videos<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/ecorner.stanford.edu\/in-brief\/choosing-an-attorney\/\" target=\"_blank\">Practical Legal Advice for Startups \u2013 Choosing an Attorney<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/ecorner.stanford.edu\/in-brief\/seek-an-efficient-legal-team\/\" target=\"_blank\">Practical Legal Advice for Startups \u2013 Seek an Efficient Legal Team<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Triangle Innovation and Entrepreneurial Ecosystem Resources<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.sbtdc.org\/\" target=\"_blank\">Small Business Technology Development Center (SBTDC)<\/a>\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.sbtdc.org\/programs\/tech\/\" target=\"_blank\">Technology Development &amp; Commercialization Team<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.sbtdc.org\/services\/research\/\" target=\"_blank\">Market Research Services<\/a><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/tec.poole.ncsu.edu\/\" target=\"_blank\">The Entrepreneurship Collaborative (TEC) at NC State\u2019s Poole College of Management<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/raleigh.score.org\/\" target=\"_blank\">The SCORE Association \u2013&nbsp;Raleigh Chapter<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/localwiki.org\/raleigh\/Assets_and_Resources_for_Innovators_and_Entrepreneurs_in_the_Triangle\" target=\"_blank\">Assets and Resources for Creating a Thriving Innovation Ecosystem in the Triangle<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.sbtdc.org\/resources\/publications\/business-startup-guide\/\" target=\"_blank\">The SBTDC&nbsp;Business Start-Up &amp; Resource Guide<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.williamsmullen.com\/sites\/default\/files\/files\/Founders%20Handbook_3.pdf\" target=\"_blank\">Williams Mullen Founder\u2019s Handbook<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.williamsmullen.com\/sites\/default\/files\/files\/Venture%20Capital%20Guide_F3.pdf\" target=\"_blank\">Williams Mullen Venture Capital Guide<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Additional Resources &#8211; Books<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em><em>Dead on Arrival: How to Avoid the Legal Mistakes That Could Kill Your Start-Up<\/em><\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Roger Royse<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by:&nbsp;Guy Kawasaki<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>Traversing the Valley of Death: A practical guide for corporate innovation leaders<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Stephen K. Markham<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>Research to Revenue<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Don Rose and Cam Patterson<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>Start Your Own Corporation: Why the Rich Own Their Own Companies and Everyone Else Works for Them (Rich Dad Advisors)<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Garrett Sutton<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>A Good Hard Kick in the Ass: Basic Training for Entrepreneurs<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by Rob Adams<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>Build the Fort: Why 5 Simple Lessons You Learned as a 10-year-old Can Set You Up for Startup Success<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by Chris Heivly, The Startup Factory<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>The Startup Hats: Master the Many Roles of the Entrepreneur<\/em>\n<ul class=\"wp-block-list\">\n<li>Written&nbsp;by David Gardner, Cofounders Capital<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>Nail It Then Scale It \u2013 The Entrepreneur\u2019s Guide to Creating and Managing Breakthrough Innovation<\/em>\n<ul class=\"wp-block-list\">\n<li>Written&nbsp;by Nathan Furr and Paul Ahlstrom<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>Business Model Generation: A Handbook for Visionaries, Game Changers and Challengers<\/em>\n<ul class=\"wp-block-list\">\n<li>Written&nbsp;by Alexander Osterwalder and Yves Pigneur<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n      <\/p>\n  <\/details>\n\n\n<details class=\"wp-block-ncst-accordion-item\" name=\"zb1u6h\"  >\n      <summary class=\"accordion-item__header\">\n        <span class=\"accordion-item__expansion-indicator\">\n          <span class=\"ncst-plus-minus-toggle\"><\/span>\n        <\/span>\n        <h2 class=\"accordion-item__label h6\">Technology Rights<\/h2>\n      <\/summary>\n      <p>\n        \n\n<h3 class=\"wp-block-heading\">Working with the Office of Research Commercialization<\/h3>\n\n\n\n<p>During this phase the startup company will primarily be working with the Licensing Associate from Office of Research Commercialization that is assigned as the case manager for the technology that is to be licensed. To find out who your case manager is you can use the&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/research.ncsu.edu\/commercialization\/contact\/\" target=\"_blank\">Who Should I Contact? tool<\/a>&nbsp;and look under \u201cI have questions about Invention Disclosures\u201d. The case manager that is responsible for invention disclosures for the given technology type, will also be the licensing contact.You will have to have an approved Notice of Intent disclosure (typically approved by your Department Head and Associate Dean for Research)&nbsp;<strong>before the license or option agreement can be executed<\/strong>&nbsp;by Office of Research Commercialization.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">NOI Resources<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/www3.acs.ncsu.edu\/noi\/noi_main.php\" target=\"_blank\">Login to NOI EPAP<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/oitras.oit.ncsu.edu\/coi_tutorial\/noivideodraft.htm\" target=\"_blank\">Video on using NOI System<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/research.ncsu.edu\/sparcs\/systems-portal\/coi\/\" target=\"_blank\">NC State Conflicts of Interest\/Notice of Intent Webpage<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">How does the flow of money work from the startup to the university to the inventors?<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Milestone fee at acquisition<\/li>\n\n\n\n<li>MAR<\/li>\n\n\n\n<li>Milestone Payments<\/li>\n\n\n\n<li>Running Royalty<\/li>\n\n\n\n<li>Sub-licensing<\/li>\n\n\n\n<li>Patent costs<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">NC State University Resources<\/h3>\n\n\n\n<p>The&nbsp;<a href=\"https:\/\/research.ncsu.edu\/commercialization\/team\/\">Office of Research Commercialization&nbsp;staff<\/a>&nbsp;is your primary resource for this phase.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Additional Resources &#8211; Videos<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.youtube.com\/user\/usptovideo\" target=\"_blank\">USPTO YouTube Channel<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.uspto.gov\/learning-and-resources\/uspto-video-streams\" target=\"_blank\">USPTO Videos<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.uspto.gov\/trademarks-getting-started\/process-overview\/trademark-information-network\" target=\"_blank\">USPTO Trademark Information Network<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.uspto.gov\/learning-and-resources\/general-help\/about-uspto-website\" target=\"_blank\">How to use the USPTO Website<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.uspto.gov\/trademarks-getting-started\/trademark-basics\/basic-facts-about-trademarks-videos\" target=\"_blank\">Basic Facts About Trademarks Videos<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Additional Resources &#8211; Web Links<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.uspto.gov\/inventors\/assessment\/\" target=\"_blank\">USPTO&nbsp;Intellectual Property Awareness Assessment Tool<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Additional Resources &#8211; Books<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em><em>Dead on Arrival: How to Avoid the Legal Mistakes That Could Kill Your Start-Up<\/em><\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Roger Royse<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>Start Your Own Corporation: Why the Rich Own Their Own Companies and Everyone Else Works for Them (Rich Dad Advisors)<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Garrett Sutton<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Additional Resources &#8211; Documents<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/research.ncsu.edu\/commercialization\/new-ventures\/venture-development-process\/technology-rights\/#\" target=\"_blank\">Startup Template License<\/a>&nbsp;\u2013 this template license is available for your review to learn about the legal language but does not contain&nbsp;financial terms, due to the vast differences in technology types emerging from NC State.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Frequently Asked Questions<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">What does the licensing process look like?<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Typically a startup license can be completed through three meetings. The first meeting will be to hear from the inventor\/startup team about what technology they are looking to license and why are they interested in creating a company, as well as to orient the team to Office of Research Commercialization\u2019s process. The second meeting will be to discuss terms of the license and the third meeting is usually to answer any final questions about terms and finish negotiations.<\/li>\n\n\n\n<li>The meetings usually involve&nbsp;the inventor(s) and any startup company team members, the licensing associate responsible for that college, and a representative from Venture Development.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">What is typically licensed?<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>It can be exclusive or nonexclusive rights to patents, know how, tangible property, trademarks, and\/or copyrights.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">What should I pay careful attention to in the licensing language?<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Make sure that you understand and agree with the definitions section (i.e. &#8220;Goods and Services&#8221;, &#8220;Net Revenue&#8221;, etc.)<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">What will reporting look like?<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>When and how do you submit reports and payments&nbsp;will be detailed in the license agreement under the \u201cReports\u201d section, in addition ORC makes an extra effort by holding a post-license meeting with the staff from the office that you will be engaging with (reporting, financial, license, venture development) and provides a condensed \u201ccheat sheet\u201d summarizing the important reporting and financial obligation dates.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">How long will the licensing process take?<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>If ORC decides that the &nbsp;company is the best possible licensee, negotiations with the ORC for a license could take several weeks to several months. However, some negotiations may only take a few days if both parties can agree to terms easily. The Office of Research Commercialization strives to complete the licensing process within 45 days from the date of the first meeting.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Can you share an example license\/option agreement?<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>After the initial meeting with Office of Research Commercialization and discussing the startup company,<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">What are the typical terms of the startup license?<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Upfront fee\/License fee<\/li>\n\n\n\n<li>Equity<\/li>\n\n\n\n<li>Stock\n<ul class=\"wp-block-list\">\n<li>Under current UNC policies, inventors who are cofounders are not eligible to share in the University portion of liquidated equity<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Ghost Equity, promise to pay, major transaction fee, milestone fee<\/li>\n\n\n\n<li>Running royalty<\/li>\n\n\n\n<li>Minimum Annual Royalties<\/li>\n\n\n\n<li>Designed to incentivize commercialization<\/li>\n\n\n\n<li>Patent costs\n<ul class=\"wp-block-list\">\n<li>Ongoing Patent Costs \u2013&nbsp;Ask for approximate schedule<\/li>\n\n\n\n<li>Past patent expenses \u2013 Can be deferred one year and then broken up into a structured repayment plan to conserve the critical early cash of the startup<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Sales Milestones\n<ul class=\"wp-block-list\">\n<li>Development Milestones<\/li>\n\n\n\n<li>Company Milestones (e.g. Series A Funding, SBIR\/STTR Award,<\/li>\n\n\n\n<li>Product<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Should be tied to milestones that will generate cash flow for company<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Important Considerations<\/h4>\n\n\n\n<p>The key consideration is&nbsp;<strong>the relationship between the licensee and the Office of Research Commercialization (licensor)<\/strong>. &nbsp;Securing technology rights is simply the first step as you begin down the path of building a startup company, potentially licensing additional technologies, sponsoring research back to the University, needing to amend a license term or date for any number of reasons, filing reports, making financial payments in accordance with the licensing terms, or any number of other requests that the startup might engage with Office of Research Commercialization about. The relationship between the startup and Office of Research Commercialization should be viewed as a long-term one. It is important to keep this in mind and&nbsp;act accordingly.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><a href=\"https:\/\/research.ncsu.edu\/commercialization\/new-ventures\/startup-development-support\/venture-development-process\/#toggle-1-5\"><\/a><\/h4>\n\n\n      <\/p>\n  <\/details>\n\n\n<details class=\"wp-block-ncst-accordion-item\" name=\"zb1u6h\"  >\n      <summary class=\"accordion-item__header\">\n        <span class=\"accordion-item__expansion-indicator\">\n          <span class=\"ncst-plus-minus-toggle\"><\/span>\n        <\/span>\n        <h2 class=\"accordion-item__label h6\">External Visibility<\/h2>\n      <\/summary>\n      <p>\n        \n\n<h3 class=\"wp-block-heading\">During this phase, the university innovator will:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Work with the New Ventures team to develop the brand print for the startup company based on the value proposition\n<ul class=\"wp-block-list\">\n<li>Logo Creation<\/li>\n\n\n\n<li>Color Scheme<\/li>\n\n\n\n<li>Website Creation<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Provide&nbsp;company information for New Ventures to make appropriate connections to the Venture Innovation Partner (VIP) Network<\/li>\n\n\n\n<li>Work with New Ventures&nbsp;on news stories and company&nbsp;announcements<\/li>\n\n\n\n<li>Join the New Ventures LinkedIn Group<\/li>\n\n\n\n<li>Follow the Office of Research Commercialization Twitter account to stay updated on funding and partnering opportunities<\/li>\n\n\n\n<li>Work with media partners as appropriate (RESULTS Magazine, University Communications, Triangle Business Journal (TBJ), HQ Raleigh, Exit Event, and other media partners as appropriate)<\/li>\n\n\n\n<li>Partner with the Council for Entrepreneurial Development (CED) Tech Venture or Life Sciences Conferences as appropriate<\/li>\n\n\n\n<li>Utilize Raleigh Founded co-working space<\/li>\n<\/ul>\n\n\n\n<p>It is very important to be found, and increasingly this is through the web, and using a mobile device. The startup company has worked hard to develop a viable business model, form the company and license the technology from the University. Now, you are looking to attract talent, potentially investors, and ultimately customers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">New Ventures Services<\/h3>\n\n\n\n<p>ORC&#8217;s New Ventures Team will work with the startup company to develop the brand print for the startup company based on the value proposition.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Logo Creation\n<ul class=\"wp-block-list\">\n<li>Is it unique?<\/li>\n\n\n\n<li>Is it memorable?<\/li>\n\n\n\n<li>Is it conceptual?<\/li>\n\n\n\n<li>Does it work in black and white?<\/li>\n\n\n\n<li>Is it scalable?<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Color Scheme\n<ul class=\"wp-block-list\">\n<li>Did you construct a mood board?<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Website Creation\n<ul class=\"wp-block-list\">\n<li>How can we create an easy-to-update website that scales across all devices and browsers?<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">NC State University Resources<\/h3>\n\n\n\n<p>One of the main benefits of being an &#8220;NC State Startup Company&#8221; is the ability to partner with the universities&#8217; communication partners for increased visibility. Listed below are some of the university communication partners:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Office of Research Commercialization Communications<\/li>\n\n\n\n<li>Office of Research and Innovation<\/li>\n\n\n\n<li>University Communications<\/li>\n\n\n\n<li>RESULTS Magazine<\/li>\n\n\n\n<li>College Magazines and websites<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Additional Resources &#8211; Videos<\/h3>\n\n\n\n<p>Brand, brand print, and personal\/startup company visibility:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/stvp-static-prod.s3.amazonaws.com\/uploads\/sites\/2\/2004\/04\/999.pdf\" target=\"_blank\">Exploring New Sales and Marketing Channels,Randy Komisar<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/ecorner.stanford.edu\/videos\/maturing-your-brand\/\" target=\"_blank\">Maturing Your Brand,&nbsp;Brett Crosby<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/ecorner.stanford.edu\/in-brief\/branding-and-commitment\/\" target=\"_blank\">Branding and Commitment,&nbsp;Mark Suster<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/ecorner.stanford.edu\/in-brief\/owning-your-personal-brand\/\" target=\"_blank\">Owning Your Personal Brand,Tristan Walker<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Additional Resources &#8211; Web Links<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/trellis.co\/blog\/hidden-meaningsfacts-within-famous-logos\/\" target=\"_blank\">Hidden Meanings\/Facts within Famous Logos<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/agilewarrior.wordpress.com\/2010\/11\/06\/the-agile-inception-deck\/\">The Agile Inception Deck<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/workcomplab.com\/starting-a-business\/#section-5\" target=\"_blank\">Register Your Business<\/a><\/li>\n<\/ul>\n\n\n\n<p><strong><a href=\"https:\/\/www.slideshare.net\/PitchDeckCoach\/the-ultimate-pitch-deck-template-by-pitchdeckcoach\" target=\"_blank\" rel=\"noreferrer noopener\">Pitch Deck Template for startups<\/a>&nbsp;<\/strong>from&nbsp;<strong><a href=\"https:\/\/www.slideshare.net\/PitchDeckCoach\" target=\"_blank\" rel=\"noreferrer noopener\">Malcolm Lewis<\/a><\/strong><\/p>\n\n\n\n<p><strong><a rel=\"noreferrer noopener\" href=\"https:\/\/www.slideshare.net\/canaanpartners\/canaan-pitch-workbook\" target=\"_blank\">Canaan Pitch Workbook 2013<\/a>&nbsp;<\/strong>from&nbsp;<strong><a rel=\"noreferrer noopener\" href=\"https:\/\/www.slideshare.net\/canaanpartners\" target=\"_blank\">Canaan Partners<\/a><\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Additional Resources &#8211; Documents<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.google.com\/url?q=https%3A%2F%2Fdrive.google.com%2Ffile%2Fd%2F0B9Jb8Um5pfa3anBmQXNmUTlWQndMeEFhU2N3eEZvVXl1bjBr%2Fview%3Fusp%3Dsharing\" target=\"_blank\">Innovate Raleigh 2014 Summit Report<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Triangle Innovation and Entrepreneurial Ecosystem Resources<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.cednc.org\/\" target=\"_blank\">Council for Entrepreneurial Development (CED)<\/a>\n<ul class=\"wp-block-list\">\n<li>Visibility at annual&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/cednc.org\/venture-connect\/\" target=\"_blank\">Venture Connect Conference<\/a><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/openmaps.raleighnc.gov\/startup-map\/#\" target=\"_blank\">Raleigh Startup Map<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.fosterly.com\/\" target=\"_blank\">Fosterly-The Entrepreneur\u2019s Resource<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.innovateraleigh.com\/\" target=\"_blank\">Innovate Raleigh on the Radio&nbsp;#Innovate365<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.raleigh4u.com\/business-assistance\" target=\"_blank\">Raleigh 4U Business Assistance<\/a><\/li>\n<\/ul>\n\n\n      <\/p>\n  <\/details>\n\n\n<details class=\"wp-block-ncst-accordion-item\" name=\"zb1u6h\"  >\n      <summary class=\"accordion-item__header\">\n        <span class=\"accordion-item__expansion-indicator\">\n          <span class=\"ncst-plus-minus-toggle\"><\/span>\n        <\/span>\n        <h2 class=\"accordion-item__label h6\">Mentor Network<\/h2>\n      <\/summary>\n      <p>\n        \n\n<h3 class=\"wp-block-heading\">Recruiting Mentors &amp; Advisors<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">Office of Research Commercialization Advisors (ORCA) Program<\/h4>\n\n\n\n<p>The Office of Research Commercialization Advisors (ORCA) program is designed to provide a comprehensive way for a broad range of external advisors and expert management to engage with NC State startups and research teams.<\/p>\n\n\n\n<p><a href=\"https:\/\/research.ncsu.edu\/commercialization\/new-ventures\/mentorship\/orca\/\">Click here to learn more about the ORCA Program<\/a><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">NC State University Resources<\/h4>\n\n\n\n<p>The&nbsp;<a href=\"http:\/\/www.alumni.ncsu.edu\/s\/1209\/interior-hybrid.aspx?sid=1209&amp;gid=1&amp;pgid=3540\" target=\"_blank\" rel=\"noreferrer noopener\">NC State&nbsp;Alumni Entrepreneurs Network<\/a>&nbsp;mission is to improve entrepreneurship within the business and academic communities by fostering collaboration between alumni entrepreneurs, NC State and students. We believe there is incredible value in pairing together the new business founder, the seasoned entrepreneur and NC State. &nbsp;The Alumni Entrepreneurs is an organization for current or previous business founders looking to become more involved with entrepreneurship at NC State.<\/p>\n\n\n\n<p>The&nbsp;<a href=\"http:\/\/tec.poole.ncsu.edu\/engaging\/entrepreneurship-clinic\/\" target=\"_blank\" rel=\"noreferrer noopener\">NC State Poole College of Management Entrepreneurship Clinic<\/a>&nbsp;operates the eClinic, which is located in HQ Raleigh&nbsp;and a co-working space in downtown Raleigh that is home to a growing community of entrepreneurs. Inspired by the hospital teaching model that integrates research, teaching and real world experience, the eClinic is embedding entrepreneurship students in the entrepreneurial community and engaging them in experiential learning. Aided by their faculty members, the students will provide consulting services to area startups and fuel new applied research in entrepreneurship and commercialization.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Additional Resources &#8211; Videos<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/ecorner.stanford.edu\/in-brief\/mentorship-perpetuates-success\/\" target=\"_blank\">Mentorship Perpetuates Success<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/ecorner.stanford.edu\/videos\/mentoring-changed-my-life\/\" target=\"_blank\">Mentoring Changed My Life<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/ecorner.stanford.edu\/in-brief\/build-a-composite-of-mentors\/\" target=\"_blank\">Build a Composite of Mentors<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/ecorner.stanford.edu\/in-brief\/partners-and-mentors-play-a-role-in-success\/\" target=\"_blank\">Partners and Mentors Play a Role in Success<\/a><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Additional Resources &#8211; Web Links<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.techstars.com\/content\/uncategorized\/little-mentorship-teamwork-54-hours-can-turn-idea-startup-magic\/\" target=\"_blank\">How a Little Mentorship, Teamwork and 54 Hours Can Turn an Idea into Startup Magic<\/a><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Additional Resources &#8211; Books<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Virtual Freedom: How to Work with Virtual Staff to Buy More Time, Become More Productive, and Build Your Dream Business<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Chris Ducker<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Triangle Innovation and Entrepreneurial Ecosystem Resources<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The Council for Entrepreneurial Development (CED), the largest and oldest entrepreneurial support organization in the country offers their&nbsp;<a rel=\"noreferrer noopener\" href=\"http:\/\/cednc.org\/resources\/venture-mentoring-service\" target=\"_blank\">CED Venture Mentoring Service (VMS)<\/a>&nbsp;(licensed from MIT since 2011). This service matches entrepreneurs with skilled, experienced professionals for ongoing mentoring and enables startups to scale and create concrete actions plans. VMS is a free program where applications are accepted monthly.<\/li>\n<\/ul>\n\n\n\n<p><a href=\"mailto:commercialization@ncsu.edu\"><\/a><\/p>\n\n\n      <\/p>\n  <\/details>\n\n\n<details class=\"wp-block-ncst-accordion-item\" name=\"zb1u6h\"  >\n      <summary class=\"accordion-item__header\">\n        <span class=\"accordion-item__expansion-indicator\">\n          <span class=\"ncst-plus-minus-toggle\"><\/span>\n        <\/span>\n        <h2 class=\"accordion-item__label h6\">Leadership Team<\/h2>\n      <\/summary>\n      <p>\n        \n\n<h3 class=\"wp-block-heading\">Identifying Needs and Making Decisions<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">There are several critical decisions to be made at the onset of the company&#8217;s launch for NC State Innovators:<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is the purpose of the startup?<\/li>\n\n\n\n<li>What is the extent of their involvement in the company?<\/li>\n\n\n\n<li>How will the conflicts between your roles at the University and your company interests be managed?<\/li>\n\n\n\n<li>How much time does the University innovator have to dedicate to this startup effort?\n<ul class=\"wp-block-list\">\n<li>What will be competing for the innovators time during the first two years?<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>What are the skill sets of the NC State Innovator(s) and are they the required skill sets to launch a company, attract funding, manage employees, and run the business in compliance with existing&nbsp;laws and regulations?<\/li>\n<\/ul>\n\n\n\n<p>In the early days it might be necessary for NC State Innovator(s) to have positions within the startup company in order to build enough value or market traction in order to attract the proper leadership team. Ideally, the leadership team should be full time external people that are experienced in startup formation and growth and have experience in the particular industry sector.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Forming an Advisory Board<\/h4>\n\n\n\n<p>Advisory Boards need to be a balanced team with good chemistry.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Forming a Board of Directors<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Typically the Board of Directors should be limited to 5 people<\/li>\n\n\n\n<li>Board of Directors should be people who add value and connections<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Additional Resources &#8211; Videos<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Advisory Board\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/ecorner.stanford.edu\/in-brief\/advisory-boards-and-operating-plans\/\" target=\"_blank\">Advisory Boards and Operating Plans,&nbsp;Brent Constantz<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Additional Resources &#8211; Web Links<\/h4>\n\n\n\n<p><a rel=\"noreferrer noopener\" href=\"http:\/\/startupguide.com\/entrepreneurship\/startup-ceo\/\" target=\"_blank\">How to Be Startup CEO<\/a><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Triangle Innovation and Entrepreneurial Ecosystem Resources<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.cednc.org\/?page=VMS\" target=\"_blank\">CED Venture Mentoring Service<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.sbtdc.org\/\" target=\"_blank\">SBTDC<\/a>\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.sbtdc.org\/pdf\/startup.pdf\" target=\"_blank\">SBTDC&nbsp;Business Start-Up &amp; Resource Guide<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Additional Resources &#8211; Books<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>The Founder\u2019s Dilemmas<\/em><br>Written by: Noam Wasserman\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/catalog.lib.ncsu.edu\/record\/NCSU4396792\" target=\"_blank\">NC State Library Copy<\/a><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>Dead on Arrival: How to Avoid the Legal Mistakes That Could Kill Your Start-Up<\/em><br>Written by: Roger Royse\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/catalog.lib.ncsu.edu\/record\/NCSU4396664\" target=\"_blank\">NC State Library Copy<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n      <\/p>\n  <\/details>\n\n\n<details class=\"wp-block-ncst-accordion-item\" name=\"zb1u6h\"  >\n      <summary class=\"accordion-item__header\">\n        <span class=\"accordion-item__expansion-indicator\">\n          <span class=\"ncst-plus-minus-toggle\"><\/span>\n        <\/span>\n        <h2 class=\"accordion-item__label h6\">Technology Development<\/h2>\n      <\/summary>\n      <p>\n        \n\n<h3 class=\"wp-block-heading\">Assessing Needs and Locating Resources<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">NC State University Resources<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/research.ncsu.edu\/commercialization\/new-ventures\/funding\/spark-plug\/\">ORC SBIR\/STTR SparkPlug Program<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/research.ncsu.edu\/commercialization\/\/new-ventures\/funding\/daugherty-endowment\/\">Daugherty Endowment Business Plan Competition<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.sbtdc.org\/\" target=\"_blank\">NC SBTDC<\/a><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Additional Resources &#8211; Videos<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.youtube.com\/watch?v=Axf8hG0c-mA\">SBIR &amp; STTR Overview \u2013 SBTDC Presentation at UNC Kenan Flagler<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.youtube.com\/watch?v=CeNShjXXFu8\">SBIR\/STTR Program Overview \u2013 NC SBTDC&nbsp;<\/a><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Additional Resources &#8211; Web Links<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Academic Research Tools\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.mendeley.com\/\" target=\"_blank\">Mendeley<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/mappedinny.com\/\" target=\"_blank\">Startup Genome<\/a><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>SBIR\/STTR Accounting Assistance\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.jamesoncpa.com\/learning-center\/\" target=\"_blank\">Ed Jameson, CPA \u2013 Resources<\/a><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Researching SBIR\/STTR funding\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/projectreporter.nih.gov\/reporter.cfm\" target=\"_blank\">NIH Reporter<\/a><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Additional Programs\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/cdmrp.army.mil\/prmrp\/default\" target=\"_blank\">The Peer Reviewed Medical Research Program (PRMRP)<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Additional Resources &#8211; Books<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Winning SBIR\/STTR Grants: A Ten Week Plan for Preparing Your NIH Phase I Application Paperback<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by Eva R. Garland Ph.D.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><em>Do More Faster: TechStars Lessons to Accelerate Your Startup<\/em>\n<ul class=\"wp-block-list\">\n<li>Written by: Brad Feld, David Cohen<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Important Considerations<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Crowdfunding\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.kickstarter.com\/\" target=\"_blank\">Kickstarter<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.indiegogo.com\/\" target=\"_blank\">Indiegogo<\/a><\/li>\n\n\n\n<li>NC Jobs Act<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n      <\/p>\n  <\/details>\n\n\n<details class=\"wp-block-ncst-accordion-item\" name=\"zb1u6h\"  >\n      <summary class=\"accordion-item__header\">\n        <span class=\"accordion-item__expansion-indicator\">\n          <span class=\"ncst-plus-minus-toggle\"><\/span>\n        <\/span>\n        <h2 class=\"accordion-item__label h6\">Business Development<\/h2>\n      <\/summary>\n      <p>\n        \n\n<h3 class=\"wp-block-heading\">Business Questions to Address<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is your cost of customer acquisition?\n<ul class=\"wp-block-list\">\n<li>Does your cost for acquiring new customers fall within your margins?<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Who are your top three competitors?\n<ul class=\"wp-block-list\">\n<li>If you can\u2019t name your top 3 then there is most likely not a good market opportunity.<\/li>\n\n\n\n<li>Validate price point and that the product\/solution solves the customers problem. What market segment will you focus on first?<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Additional Resources &#8211; Videos<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.youtube.com\/watch?v=GlLY9ZjD6FE\" target=\"_blank\">Douglas Eisner, JD, MBA \u2013 How to Start a Company \u2013 The Story of GrassRoots Biotechnology<\/a><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Additional Resources &#8211; Web Links<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/startupstash.com\/\" target=\"_blank\">STARTUPSTASH \u2013&nbsp;A curated directory of resources &amp; tools to help you build your Startup<\/a><\/li>\n\n\n\n<li>SBIR\/STTR Accounting Assistance\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.jamesoncpa.com\/learning-center\/\" target=\"_blank\">Ed Jameson, CPA \u2013 Resources<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Additional Resources &#8211; Documents<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.williamsmullen.com\/sites\/default\/files\/files\/Venture%20Capital%20Guide_F3.pdf\" target=\"_blank\">Williams Mullen Venture Capital Guide<\/a><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Additional Resources &#8211; Books<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>Do More Faster: TechStars Lessons to Accelerate Your Startup<\/em><br>Written by: Brad Field, David Cohen<\/li>\n\n\n\n<li><em>Inside the Tornado<\/em><br>Written by Geoffrey A. Moore<\/li>\n<\/ul>\n\n\n      <\/p>\n  <\/details>\n\n\n<details class=\"wp-block-ncst-accordion-item\" name=\"zb1u6h\"  >\n      <summary class=\"accordion-item__header\">\n        <span class=\"accordion-item__expansion-indicator\">\n          <span class=\"ncst-plus-minus-toggle\"><\/span>\n        <\/span>\n        <h2 class=\"accordion-item__label h6\">Facilities &amp; Equipment<\/h2>\n      <\/summary>\n      <p>\n        \n\n<h4 class=\"wp-block-heading\">Use of Facilities<\/h4>\n\n\n\n<p>The Office of Research Commercialization offers:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Discount wet lab and office space to the NC State Incubator<\/li>\n\n\n\n<li>Free co-working space at RaleighFounded<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">NC State University Resources<\/h4>\n\n\n\n<p>One of the main benefits of launching a startup company from NC State is the access to numerous resources:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>RaleighFounded Office Space<\/li>\n\n\n\n<li>RaleighFounded Shared Co-working Space<\/li>\n\n\n\n<li>Specialized Equipment &amp; Labs<\/li>\n\n\n\n<li>Facility Use Agreements<\/li>\n\n\n\n<li>NC State Tech Incubator<\/li>\n<\/ul>\n\n\n\n<p><a rel=\"noreferrer noopener\" href=\"http:\/\/policies.ncsu.edu\/regulation\/reg-07-25-11\" target=\"_blank\">NC State Use of University Facilities (REG 07.25.11) Policy<\/a><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Additional Resources &#8211; Documents<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/generalcounsel.ncsu.edu\/files\/2015\/06\/Facility-Use-Agreement-N18127.pdf\" target=\"_blank\">Facility Use Agreement Form<\/a><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Additional Resources &#8211; Videos<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/ecorner.stanford.edu\/videos\/invest-in-great-people-and-great-equipment-not-furniture\/\" target=\"_blank\">Invest in Great People and Great Equipment \u2013 Not Furniture!,&nbsp;Frank Levinson<\/a><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Triangle Innovation and Entrepreneurial Ecosystem Sources<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/ffvcnc.org\/about\/\" target=\"_blank\">First Flight Ventures<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/wirelesscenter-nc.org\/\" target=\"_blank\">Wireless Research Center<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Frequently Asked Questions<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">Who sets the rates for facility use?<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ultimately, the Department Head sets the rate.<\/li>\n<\/ul>\n\n\n      <\/p>\n  <\/details>\n\n\n<details class=\"wp-block-ncst-accordion-item\" name=\"zb1u6h\"  >\n      <summary class=\"accordion-item__header\">\n        <span class=\"accordion-item__expansion-indicator\">\n          <span class=\"ncst-plus-minus-toggle\"><\/span>\n        <\/span>\n        <h2 class=\"accordion-item__label h6\">Resources &amp; Capital<\/h2>\n      <\/summary>\n      <p>\n        \n\n<h3 class=\"wp-block-heading\">Seeking Funding<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">NC State Funding Resources<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/research.ncsu.edu\/commercialization\/\/new-ventures\/funding\/spark-plug\/\">SBIR\/STTR Spark Plug<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/research.ncsu.edu\/commercialization\/new-ventures\/funding\/daugherty-endowment\/\">Daugherty Endowment<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/research.ncsu.edu\/commercialization\/new-ventures\/funding\/win\/\">Wolfpack Investor Network<\/a><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">External Financial Resources<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/research.ncsu.edu\/commercialization\/new-ventures\/funding\/angel-vc-funding\/\">Regional Angel &amp; VC Funding<\/a><\/li>\n\n\n\n<li>Statement of Cash Flows\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.investopedia.com\/articles\/04\/033104.asp\" target=\"_blank\">Investopedia \u2013 Statement of Cash Flows<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.accountingcoach.com\/cash-flow-statement\/explanation\" target=\"_blank\">Accounting Coach \u2013 Statement of Cash Flows<\/a><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Balance Sheet<\/li>\n\n\n\n<li>Income Statement\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.accountingcoach.com\/income-statement\/explanation\" target=\"_blank\">Accounting Coach- Income Statement<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Additional Resources &#8211; Web Links<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/workcomplab.com\/starting-a-business\/#section-4\" target=\"_blank\">Types of Funding<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.forbes.com\/sites\/ericwagner\/2013\/01\/09\/12-tips-on-raising-venture-capital-for-your-startup\/\" target=\"_blank\">Forbes: 12 Tips on Raising Venture Capital for Your Startup<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/www.forbes.com\/sites\/ericwagner\/2013\/08\/27\/entrepreneur-vs-venture-capitalist-the-curse-of-the-nda\/\" target=\"_blank\">Forbes:&nbsp;Entrepreneur vs. Venture Capitalist: The Curse Of The NDA<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"http:\/\/disciplinedentrepreneurship.com\/blog\/new-mathematics-startup-valuation\" target=\"_blank\">The New Mathematics Of Startup Valuation<\/a><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Triangle Innovation and Entrepreneurial Ecosystem Resources<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"http:\/\/www.cednc.org\/\" target=\"_blank\" rel=\"noreferrer noopener\">Council for Entrepreneurial Development (CED)<\/a>\n<ul class=\"wp-block-list\">\n<li>Annual&nbsp;<a href=\"https:\/\/cednc.org\/venture-connect\/\" target=\"_blank\" rel=\"noreferrer noopener\">Venture Connect Conference<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<p>The Council for Entrepreneurial Development (CED), the largest and oldest entrepreneurial support organization in the country, offers a&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/cednc.org\/get\/capital-2\/\" target=\"_blank\">Connections to Capital program<\/a>&nbsp;that assists startups in finding funding to scale. Connections to Capital works with a company to find and connect the venture with investors that meet the needs of the company. The program also includes educational services such as practice investor pitches.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Important Considerations<\/h3>\n\n\n\n<p>To qualify&nbsp;as an&nbsp;<a rel=\"noreferrer noopener\" href=\"http:\/\/www.investopedia.com\/terms\/a\/accreditedinvestor.asp\" target=\"_blank\">accredited investor<\/a>, one must meet one of the three following criteria:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Have had an individual annual income of $200,000 for the past two years with an expectation that it will continue<\/li>\n\n\n\n<li>Have had a household annual income of $300,000 for the past two years with an expectation that it will continue<\/li>\n\n\n\n<li>Have a net worth of at least $1 million, excluding a primary residence<\/li>\n<\/ol>\n\n\n      <\/p>\n  <\/details>\n\n\n    <\/div>\n  <\/div>\n","protected":false},"excerpt":{"rendered":"<p>What is the Venture Development Process? It is what we refer to as building a startup company around a university technology that has been licensed. The Venture Development Process graphic&hellip;<\/p>\n","protected":false},"author":239,"featured_media":0,"parent":317,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"source":"","ncst_custom_author":"","ncst_show_custom_author":false,"ncst_dynamicHeaderBlockName":"ncst\/default-header","ncst_dynamicHeaderData":"{}","ncst_content_audit_freq":"","ncst_content_audit_date":"","ncst_content_audit_display":false,"ncst_backToTopFlag":"","footnotes":""},"tags":[],"class_list":["post-6503","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Venture Development Process - Office of Research Commercialization<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/research.ncsu.edu\/commercialization\/for-startups-archive\/startup-development-support\/venture-development-process\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Venture Development Process - Office of Research Commercialization\" \/>\n<meta property=\"og:description\" content=\"What is the Venture Development Process? 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