General Operations

The Office of Research Operations provides catalytic and strategic leadership and support to the Office of Research Innovation and consists of three units: Strategic Initiatives, Education and Training, and Marketing and Outreach.

Genevieve Garland, PhD
Director and Chief of Staff
P: 919-513-6010

Sibyl Smith
Sibyl Smith
Springboard Office Manager
P: 919-515-6183

Strategic Initiatives

The Strategic Initiatives unit supports the development, planning and implementation of the Office of Research and Innovation’s strategic goals and initiatives, oversees the Vice Chancellor’s advisory committees and facilitates collaboration with university partners. At times, the Strategic Initiatives unit may support the launching of new Office of Research and Innovation core centers, institutes, large project-based extramurally funded programs, initiatives and in building research infrastructure.

Laura Kroeger
Laura Kroeger
Research Program Specialist
P: 919-513-3306

Matt Simpson
Matt Simpson
ERA Project Administrative and Communication Specialist

Marketing and Outreach

The Marketing and Outreach unit is responsible for promoting NC State’s activity and reputation in research and innovation. Marketing and Outreach leads all communications, reporting, marketing and web activities for Research and Innovation and all its units and facilitates interactions between Research and Innovation units, University Communications and other key campus colleges and departments.

Vicky Earp
Vicky Earp
Associate Director
P: 919-513-1312

Kim Dick
Web Content Manager
P: 919-515-7511

Education and Training

The Education and Training unit supports campus initiatives by linking educational activities directly to long term strategic goals and applying various techniques to improve the quality and relevance of education and training for the research and innovation community across NC State University.

Lynley Wentzel
Lynley Wentzel
Training Manager, Enterprise Research
P: 919-515-1289

Laura McFalls
Laura McFalls
Training Specialist,
Research Administration
P: 919-515-1495


General Information: 919-515-6200

Physical Address

200 Poulton Innovation Center
1021 Main Campus Dr.
Raleigh, NC 27606

Parking Information and Driving Directions

Mailing Address

NC State University
Campus Box 7018
Raleigh, NC 27695-7018

Poulton Innovation Center